Rolex Oyster Perpetual 34mm Dominos - Ref. 6426

For sale is a Rolex Oyster Precision 34mm Ref. 6426 in Stainless Steel with a quirky and collectible ‘Domino’s Pizza’ logo dial. 

The Oyster Perpetual: The Rolex Oyster Precision 6426 is a classic model from Rolex's Oyster Perpetual line, originally produced in the 1960s. Known for its understated elegance and clean design, it stands as a quintessential dress watch.

The Case: The 6426 comes with a 34mm oyster case, which was considered a standard size for men's watches at the time. It's a relatively modest size by modern standards but offers a balanced look. Produced in Oystersteel which is a highly durable and corrosion-resistant stainless steel alloy used by Rolex. 

The Strap: The case is paired with with a new genuine Rolex leather strap and genuine stainless steel Rolex buckle. Black leather, being a neutral color, pairs well with virtually any wardrobe choice. It can take a stainless steel watch from being sporty or tool-oriented to something suitable for a formal dinner or professional setting.

The Domino’s Pizza Dial: The standout feature of this watch is the quirky and fun silver ‘Domino’s Pizza’ logo dial. Domino's Pizza logo dials are considered a fascinating niche in the world of watch collecting, and they typically fall under the category of "Rolex corporate or promotional dials".

In the 1970s and 1980s, Rolex sometimes produced watches with customized dials for corporations as part of incentives, awards, or corporate gifts for employees or key partners. The Domino’s Pizza Rolex dials are believed to have been created for a limited number of Domino’s franchise owners or high-level employees in the company, as part of a promotional or incentive program.

These Rolex watches were not typically sold to the public, and most of them were distributed privately within the Domino’s corporate network.

The unusual pairing of Rolex's luxury status with a fast-food brand creates an interesting juxtaposition and adds an element of novelty for collectors.

Summary: Rolex watches with the Domino's Pizza logo are a fascinating example of the intersection between luxury watches and corporate marketing. These pieces are rare, collectible, and sought after for their uniqueness and limited production. They provide an interesting story and a different aspect of Rolex’s history, appealing to both watch collectors and those with a sense of nostalgia for the brand or era.

Included with the watch: 

- Original Box: Yes

- Original Papers: No

Technical Data:

- Model: 6426

- Year: 1971

- Case material: Stainless Steel

- Case diameter: 34mm

- Bracelet: Rolex Strap

- Bracelet material: Leather

- Dial: Silver Dominos pizza

- Crystal: Acrylic

Movement:

Rolex manual-winding movement